Between the hours of 8pm-11pm, Discovery won the Prime Time ratings battle with an average of 1,162,728 people aged between 18-49 years tuning in to them for each hour of the 3 hours of prime time. Their P18-49 audience represented 21% of that advertiser preferred demographic who tuned into the 16 Cable Channels we report on nightly. The total number of viewers aged 2 years & over who watched each hour of this night’s prime time totaled 13,257,894 of which 5,623,356 were aged between 18 & 49 years. The night’s second place winner was History who averaged 630,772 viewers each hour in P18-49 which is 54% of the number of P18-49 viewers, that Discovery who won the night, was able to attract.
The detailed ratings listing for each of the 16 Cable Networks covered by CableRatings.com can be found at this link
See the table below for the average ratings for each hour of prime time for each of the 16 Networks we cover at CableRatings.tv
| Rank | Network | P2+ Audience |
18-49 Audience |
18-49 Demo |
% Aged 18-49 |
|---|---|---|---|---|---|
| 1 | Discovery | 2,051,417 | 1,162,728 | 0.92 | 56.68% |
| 2 | History | 2,227,089 | 630,772 | 0.50 | 28.32% |
| 3 | TLC | 1,266,833 | 553,333 | 0.44 | 43.68% |
| 4 | Lifetime | 1,223,500 | 508,500 | 0.40 | 41.56% |
| 5 | WEtv | 911,500 | 488,667 | 0.38 | 53.61% |
| 6 | HGTV | 1,439,667 | 370,500 | 0.29 | 25.74% |
| 7 | Food | 868,500 | 354,167 | 0.28 | 40.78% |
| 8 | Bravo | 538,833 | 285,500 | 0.22 | 52.98% |
| 9 | MTV | 467,056 | 273,522 | 0.22 | 58.56% |
| 10 | VH1 | 517,500 | 270,500 | 0.21 | 52.27% |
| 11 | Travel | 423,667 | 216,667 | 0.17 | 51.14% |
| 12 | E! | 279,167 | 137,667 | 0.11 | 49.31% |
| 13 | Nat Geo | 336,667 | 123,333 | 0.10 | 36.63% |
| 14 | Oxygen | 225,167 | 101,167 | 0.08 | 44.93% |
| 15 | Esquire | 169,000 | 74,000 | 0.06 | 43.79% |
| 16 | OWN | 312,333 | 72,333 | 0.06 | 23.16% |
| Total Viewers | Each Hour | 13,257,894 | 5,623,356 | 4.43 | 42.42% |
Source: Live + Same Day Ratings from Nielsen Media Research via Son of the Bronx The above ratings are calculated taking ratings for the 180 minutes of Prime Time between 8pm and 11pm and represent the average audience for each of the three hours of Prime Time. The ranking is then based upon each networks P18-49 viewership from the highest of the night to the lowest.
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